00 / NOW
UNCERTAINTY IS A PORTAL
LORETO IS A LOS ANGELES BASED DESIGN PRACTICE THAT BUILDS IMPROBABLE WORLDS.
ARCHITECTURE / CULTURE / INTERIORS / FILM / HOSPITALITY / IMAGE / EXPERIENCE / OBJECTS
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01 / HOSPITALITY
THE NA PROJECT
TULUM / MEXICO. 2026
CHIEF CREATIVE
SPATIAL STRATEGY / BRAND-WORLD / EXPERIENTIAL DESIGN
CONTEXT
A NEW HOSPITALITY VENTURE IN TULUM NEEDED A COHERENT CREATIVE FOUNDATION CAPABLE OF CONNECTING ARCHITECTURE, WELLNESS, CULTURE AND OPERATIONS.
RESPONSE
PARTNERED WITH THE FOUNDER TO FORM A GC COMPANY INTO A LUXURY HOSPITALITY DEVELOPER BY CREATING THE STRATEGIC, SPATIAL, AND BRAND FRAMEWORK FOR A PORTFOLIO OF BOUTIQUE WELLNESS HOTELS AND SPAS.
OUTCOME
ONE FULLY BUILT AND OPERATIONAL BOUTIQUE HOTEL. FUNDING FOR TWO MORE REGENERATIVE ARCHITECTURE PROJECTS
02 / FILM
HATCH
ORIGIN. 1985
LEAD PRODUCTION DESIGNER
ART DIRECTION / MUSIC SUPERVISOR
CONTEXT
A SHORT FILM EXPLORING EXISTENTIALISM, MOVEMENT, AND MEMORY THROUGH A CONTINUOUS VISUAL EXPERIENCE.
RESPONSE
I CURATED THE CONCEPTUAL, MATERIAL, AND SONIC WORLD OF THE PRODUCTION ALONGSIDE PRODUCER/DIRECTOR JEFFREY DAVID SCHICK.
OUTCOME
IN COLLABORATION WITH THE ALAN WATTS ESTATE AND RECOGNIZED AS AUDIENCE FAVORITE AT AUSTIN DANCE FESTIVAL.
03 / HISTORIC PRESERVATION
A GOULD TIME
BAINBRIDGE ISLAND / WA. 1914
BUILT IN 1914 BY CARL GOULD–THE HOUSE WAS INTACT BUT DORMANT
ENTRY
RESTORED–ANTIQUE WARES GIFTED BY THE PREVIOUS STEWARDS OF THE ESTATE
ORIGINAL DINING SET IN TURQUOISE GREEN
SOURCED RARE TEXTILES AND FIXTURES TO GROUND THE ROOM
POST-RENOVATION PERSPECTIVE–2018
CARRARA MARBLE AND WHITE BOARD AND BATTEN
BASEMENT FASHIONED INTO A WINE CELLAR
CUSTOM SEATING. VINTAGE MILO BAUGHMAN TABLE AND ANTIQUE RUG
ANTIQUE ART DECO TULIP CHAIRS IN VELVET
RESTORED LIBRARY + ORIGINAL COLLECTION OF BOOKS
BIFURCATED STAIRCASE ANCHORS THE ENTRY
RESPITE AND GARDEN VIEWS PUNCTUATE A LONG CORRIDOR
GARDEN VIEW
ANTIQUE TEXTILES
ORIGINAL CLAWFOOT TUBS PRESERVED
PUGET SOUND HORIZON FROM EVERY BEDROOM
OWNERS REPRESENTATIVE / INTERIOR DESIGN PROJECT MANAGER
HISTORIC PRESERVATION / INTERIORS / PROJECT MANAGEMENT
ARCHITECTS: CUTLER ANDERSON
GENERAL CONTRACTOR: LOCKHART SUVER
CONTEXT
A HISTORIC 1914 CARL GOULD RESIDENCE REQUIRED FULL-SCOPE RENOVATION, REOCCUPATION AND A NEW INTERIOR LIFE WITHOUT LOSING ITS ORIGINAL CHARACTER.
RESPONSE
I REPRESENTED THE OWNER AND MANAGED INTERIORS ACROSS ARCHITECTURE, CONSTRUCTION, FURNISHINGS, ART, AND TEXTILES. PROCURING VENDORS FROM CONCEPT TO INSTALLATION.
OUTCOME
THE ESTATE WAS COMPLETED IN 2014, RESTORED AND REOCCUPIED AS A CONTEMPORARY SANCTUARY FOR A MULTI-GENERATIONAL LIVING
04 / IDENTITY
SALLY
MONTICELLO. 1774
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DESIGNER
WEARABLE ARCHITECTURE / IDENTITY / MATERIAL STUDY
CONTEXT
A THEORETICAL AND ARCHITECTURAL STUDY OF HOW HISTORY AND IDENTITIES ARE MANIPULATED IN HISTORIC PRESERVATION PRACTICES
RESPONSE
INVESTIGATED THE ERASURE OF SALLY HEMINGS’ SPATIAL AND AND RELATIONAL PROXIMITY TO AMERICAN FOUNDING FATHER, THOMAS JEFFERSON
FORM
A COLLECTION OF WEARABLE STRUCTURES THAT EXPLORE DIALOGISM, THE MIRROR STAGE, AND FETISHIZATION
LORETO COLLABORATES WITH CULTURAL, COMMERCIAL, AND PRIVATE CLIENTS AROUND THE WORLD TO ACTUALIZE SPACES, OBJECTS, EXPERIENCES, AND MOMENTS IN PURSUIT OF PLEASURE AND AWE.
ACTUALIZE THE IMPROBABLE
ILOCANO IMMIGRANT AND ARCHITECTURAL DESIGNER JESSLYN ALEGRE HOWARD CREATED LORETO IN REVERENCE TO HER MATERNAL GRANDMOTHER, WHO BIRTHED AND RAISED TEN CHILDREN IN THE PHILIPPINES.
MIGRATION HAS SHAPED THE WAY JESSLYN SEES THE WORLD. LIVING AND TRAVELING ACROSS MULTIPLE COUNTRIES TAUGHT HER TO QUESTION WHAT IS FIXED, WHAT IS INHERITED, AND WHAT CAN BE REIMAGINED. SHE PURSUED A CAREER IN ARCHITECTURE WITH THE CONVICTION THAT TO LIVE IN THE WORLD SHE ENVISIONED, SHE WOULD HAVE TO BUILD IT HERSELF—ON HER TERMS.
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